Word of Mouth

I have been thinking about Well Thumbed word of mouth. The best I can come up with today is Well Thumbed takes the written word and recycles it by mouth. Not that good. Certainly nothing to blog about.

So, to clear my mind and shake up my thinking while I am packing my bags….  Have you seen the time? According to the Edinburgh clock on the tower below it’s  10 to 1. Good odds and high time I got my Notional act together and took it on the low road (to high places). Ay, Well Thumbed is away to the Edinburgh Fringe Festival.

Some reasonably random thoughts on publicity…

I am delighted that Well Thumbed has been getting some great word of mouth. It’s the best form of marketing by all accounts.

  • The Well Thumbed feedback is really favourable.
  • The Well Thumbed scuttlebutt is more than affirmative.
  • The Well Thumbed grapevine is absolutely positive.
  • The buzz is encouraging.

My favourite word of mouth is ‘oral’. A reviewer at the Barnstaple Fringe came twice.

  • I have leaflets.
  • I have posters.

Whitespace poster

  • I have press releases.

The day after tomorrow, following the get-in and technical production stuff, and just a few short hours before Well Thumbed begins its run on the Edinburgh Fringe, there’s a Meet the Media event. Apparently, if you are/one is lucky you might get 30 seconds with an opinion maker.

Here’s the pitch:

Well Thumbed is a spoken word gig. ‘Stand-up literature’ for those in need of a genre. “Classic books with the clean bits taken out” for a marketing strapline. It’s a shockingly hilarious show with the words of more than 70 writers distilled into less than an hour.

If I get to say all that have I said too much? Should I namedrop some of the authors?

With a show like Well Thumbed word of mouth starts as gasps and laughter. If you are in the audience and like my show enough you’ll laugh a lot. That’ll makes you feel good. So, when it’s over, and you are back in the real world you may need to share your experience. You’ll find that talking helps. Actually using word of mouth. If it’s good for you it’ll be just what I need.

Do you know how to build an audience?

Here’s a link that may help with that. Well Thumbed tickets

So, Edinburgh, adjust your fringe, let’s get warmed up, ready to give it some great word of mouth.  Stretch those lips and swivel that tongue…

The Leith Police dismisseth us.

The Leith Police dismisseth us.

The Leith Police dismisseth us.

Start with a whisper and pump up the volume. It’s time to get get your word of mouth on fleek.

If the Leith Police were too much for you (Quickly, get back to the Royal Mile! Would you like a flyer for a very funny show at Venue 375?)  here’s an easier Edinburgh exercise that is well worth learning and giving good word of mouth.

Well Thumbed is at Whitespace, nightly at nine.

Well Thumbed is at Whitespace, nightly at nine.

Well Thumbed is at Whitespace, nightly at nine


Hope to see you there.


Blue Sky Thumbing

This weather is interfering with my best intentions. There’s loads to do in the Notional office, organising Well Thumbed press releases, posters, paraphernalia and propaganda. But the sky is bright, the birds are tweeting in the trees… dammit, I should be tweeting more… No, too busy right now. I am enjoying a book in the garden. When I raise my eyes from The Circle this the sight I see….

Screen Shot 2017-07-09 at 13.13.31

Bucolic and beguiling. & still I loll in the warming light, absent mindedly caramelising my melanin tones. Even my lardy lallies might find their place on a colour chart: magnolia with hints of pink.

I sort of drifted into The Circle‘s fictional dystopia, like down wafted into a web of words.



As the sun shined my brow the pinpricks of Dave Eggers’ satire tattooed patterns in my imagination. & by the final page I knew I had been living in a metaphor. My faith in social networks has been bruised (I won’t spoil it for you), yet still and unread I am back at this blog, capturing shards of first thing awakening. One thing is certain: my day didn’t look like this in my dreams.

So many things to do. Press on.

This is the Well Thumbed press release for the 2017 Edinburgh Fringe Festival (as approved by the EdFringe media office). Spread the word.Well Thumbed press release edfringe #2

Apparently (according to experts), a press release is not enough.  Now I need to devise ways to get noticed. My pics in the British Comedy Guide may not suffice. I need a story, a photo-opportunity, a celebrity being Well Thumbedtwo-thumbs-up

Even a politician demonstrating a surprising ability to get his (or her) thumb out of his (or her) arse will do me at a push. Warning: not all thumbs in the next picture have been accounted for. Cue conspiracy theory.Screen_Shot_2017-02-17_at_7.22.03_AM.png

Trump does get a passing mention in Well Thumbed because, like, everything is connected. It’s like, uh, a Well Thumbed circle, yeah & not in the slightest gratuitous.

Screen Shot 2017-07-09 at 13.47.04

Meanwhile, practicalities. Posters and flyers for the Edinburgh Preview Performances on 26th and 27th July have been delivered to Chapter in Cardiff.

Perhaps a Welsh Politician would like to stick his (or her) thumb in the ring?

Or some other place where the sun don’t shine.

The Well Thumbed  poster will be on Chapter walls. Keep an eye out and be sure to point a thumb at it while saying, ‘Oh yes, I am definitely going to that. I’ve heard it’s very funny.’ The performances are at 8.30 – by which time the sun will have gone in so none of us can have any excuse not to be there. Get a drink in and brace yourself.

Chapter Box Office

Now, back to the garden and the sunshine.

Screen Shot 2017-07-09 at 14.08.34

I’ll think of something.

Meanwhile at the FRINGE theatrefest 2017

The dancers, movers and shakers, known to habitués of North Devon’s festival of fringe theatre by the  tandemised monicker Bill & Gill, are the racing heart and cool-as-fuck soul of our Well Thumbed sojourn in Barnstaple.


We stayed four days, played four shows and saw four more.

Well Thumbed was staged in the Guildhall, under the watchful eye of this portrait of famous son-of-Barnstaple, John Gay. Very appropriate.

Vanderbank, John, 1694-1739; John Gay (1685-1732), Poet and Dramatist

In fact this is the first time that the 11-year old fringe has been allowed within the properly posh municipal portals of the Guildhall.


Across the four shows our audience numbers grew as word-of-mouth spread. Some of ’em, including the reviewer (see below), came to see it more than once; another brought her book group. Notional’s modern collection/pop-up-gallery of Carl Chapple’s oil portraits was much admired – a sparky little jewel set in the heart of Barnstaple’s proud collection of Town Council-worthy art.

artworks in the Guildhall, Barnstaple

As if that wasn’t enough for the most culturally vultural… On the final day of the festival the sun was shining and the sky was blue so a trip to Ilfracombe proved irresistible. Coffee first: in Damien Hirst’s restaurant, surrounded by some of his works. Then a stroll to discover his 66 feet tall  Verity.


Screen Shot 2017-07-04 at 13.57.04

What else happened? Well, lots. Well Thumbed was featured – live! – on BBC’s Spotlight Southwest. Alas, we didn’t get round to the iPlayer in time to capture any stills; the Librarian saying ‘Both sides be welcomed’ down the barrel of the camera into Devonian cream tea sitting rooms would have been nice image to hold on to.

Lots else happened. Of the four shows we saw, seeing Nos Three‘s Blooming Out (also in the Guildhall) was a particular treat.


Now, if are you sitting comfortably, here’s an excerpt of the review of ‘s first night in Barnstaple.

… Yet an even bigger part of why this show is so good is the sheer joyous energy that is present from start to finish. Terry Victor engages brilliantly with every quote, delivering them in such a comical fashion and interacting with the audience in such a way that it’s impossible not to laugh out loud at every line.

So if you’re aged 14 and up and want to laugh your a*se off, this show is definitely for you.

The full thing: Well Thumbed reviewed

Next up is a return visit to Chapter Arts in Cardiff. Well Thumbed didn’t quite know what to do with itself last time it was there: not sure whether to be silly or serious. Now it knows. This is stand-up literature. The classics with the clean bits taken out. It’s funny, it’s comedy and it’s playing July 26 and 27.

Here’s a link to Chapter’s box office: Chapter/Well Thumbed  Hope to see you there.

And finally back to Bill & Gill (or Gill & Bill if you prefer). Notional Theatre wants to send the pair of you a hug. So this blog is going out to Bill Buffery and Gill Nathanson, from the Multi Story Theatre Company. & just so as you know who to look out for, if you happen to have a hug going spare, this is they.

PicMonkey Collage 3

One into Four

Well, that was a very low-key first show in the run up to the Edinburgh 2017 fringe. Actually, no, not ‘low-key’: the bijou audience chuckled and chortled, even guffawed at times – ‘low-key’ suggests underplayed and Well Thumbed at the Rising Sun Arts Centre in Reading was anything but that.

What it was was very under attended. My one-man show was in danger of outnumbering the audience….

Where was everybody? Glasto? Tesco? Ascot?

I asked the paying member of the audience – all one of him – if he was happy for the show to go ahead. Of course he said yes. Then two of the Rising Sun volunteers volunteered to come in. And Liz (she’s behind the camera, standing where you are in the picture below) made four.

Screen Shot 2017-06-24 at 10.54.10

Well, nothing ventured…

I can honestly only remember two such nigh-on or full-on invisible audiences. The first was in a London fringe venue – Café Theatre (as was) in Leicester Square: four in the cast for a piece of Camus’ existentialist tragedy, and we definitely outnumbered the audience until both box office and back stage sat out front. That show went on, and then it went on to the Traverse in Edinburgh.

& then there was the Valentine’s night where I propped up a hotel bar with a fabulous actress. I can’t even remember where it was. We had been engaged to orchestrate and emcee an evening of romantic games. No one came. I can’t even remember where it wasn’t.

On the other hand, a few years back I was reviewing shows at the Edinburgh Fringe. There was a Steven Berkoff two-hander that tickled my fancy, performed by newly graduated students from, I think (but memories play tricks), the Royal Welsh College of Music and Drama. Anyway, I got there, press ticket in hand. The venue had literally sprung a leak, the stage had been soaked; everything was running half an hour behind. I was the only member of the audience. The cast, both of them, came out to explain the situation and pleaded that the show must go on. The unwritten rule is never outnumber the audience. This could have been awkward. I was the only one in the auditorium… And it brought out the best in all of us. One of the best theatrical experiences I have had. The atmosphere was electric. The sparks that flew were figurative; they did not come as the result of a leaking roof.

So, back to last night. I can only judge it from my side of a lighthearted divide. Well Thumbed has found its mojo. It’s a happier, sillier show than it was, and it’s in very rude health. My thanks to a perfect little audience, all four of you. We made it. And it was fun.

Well, modesty should forbid but that was what they told me afterwards: ‘fun, educational, erudite and surprising’ and other words to that effect.

Looking forward: next week Well Thumbed rocks up at the Guildhall in Barnstaple


and I am thoroughly looking forward to it. Well Thumbed has found its legs, now it’s using them to chase around looking for its audience.

I’ll be doing a spot on BBC Radio Devon this Monday in support of my 4 nights in Barnstaple. Well Thumbed artist Carl Chapple, who will be exhibiting the beginnings of his growing collection of Well Thumbed author portraits alongside the performances, has sent me this message:

‘Re the interview on Radio Devon – if a local reference might be useful, I grew up in and around Tavistock, and went to Tavistock Comprehensive. My art teacher was the marvellous Stuart Stephens, whom I can’t seem to find anywhere online, and I was rejected by Plymouth College of Art after making a terrible drawing of a cactus.’

There’s a lot more to Carl than that. Here’s a link to  Carl Chapple’s website and if you don’t have time for a full explore right now here’s a sneaky peak at some of his glorious little Well Thumbed pics.

Lawrence, Casanova and Twain…

And, if that’s not enough, here’s an entirely gratuitous portrait (by someone else) of  the author of the Beggar’s Opera, John Gay, summing up the wonders of Well Thumbed.


See you there.

Dystopias or Dystopiae? – neither is good.

These last months and weeks, really since the last time I was in a polling booth, certainly since Well Thumbed returned to my horizons, I have found myself lost in memories of cultural impedimenta and ephemera. I don’t really know why.

My symptoms: I have been watching old movies that matter to me, seeing my heroes struggle again within totalitarian dystopias: most recently Cabaret and V for Vendetta, soon I know I will turn again to if… & even before the50th  birthday hype, I have been listening to my teentime treasure, Sgt. Pepper.

As I said, I don’t know why. These classics have little or nothing to do with the content of Well Thumbed. Perhaps it’s just the 2017 times we live through. The threatening gloom that echoes in our foreshadowed world; a manifest o’twirling liars and their fiddling hoopla convictions.

Obviously this being right up myself is a nostalgic inevitability of the looming and ‘significant’ birthday, combined with re-rehearsals, re-shaping and remaking Well Thumbed for a series of revivified performances, including a month on the Edinburgh Fringe.

I realise too that these sporadic Well Thumbed blogs are more stream of consciousness than puff. Still, what’s a blog for if not self absorption? The rehearsal process for me needs a let-off-steam of consciousness. Besides, who’s listening?


My inward focus sharpened a bit a couple of days back when I semi-completed a questionnaire at artsculture.newsandmediarepublic.org in support of some performances of Well Thumbed at the Barnstaple Fringe Theatre Festival. Now read on…

When we heard Terry Victor’s Well Thumbed was ‘a show, I imagine, that would have Mary Whitehouse spinning in her chastity belt’, […] we put down our Fanny Hill, clipped on our own belt, and pricked up our ears.

‘Well Thumbed is a mischievous and very rude exploration of classic literature, conceived and performed by Terry Victor,’ says the blurb.

Which goes on to described it as ‘a libertine and ribald celebration that contains historically robust language and subject matter. Jane Austen’s dirty bits will be riffled for your pleasure.’

It’s will be playing at the Guildhall during the The Barnstaple Fringe Festival, with the refreshingly egalitarian price of Pay What You Will.

Here are my unedited and unpolished answers.

Who are you and what do you do?
I am Terry Victor, an actor who wears other hats – writer, lexicographer, director, storyteller. Actually, one of those might be a badge. I wear lots of badges. I create interesting theatre.

Why do you do what you do?
I have been doing it – whatever it is – for so many years now that, nature or nurture, it is part of my DNA. No choice, I have to make things happen.

How do you work?
I follow a notion, as far as possible, collaboratively. In the case of Well Thumbed, the show I have created and am performing as part of the Barnstaple fringe fest, I am collaborating with dead authors. Is it art? I don’t know.

What has been a seminal experience?
As an actor and deviser, being a part of Punchdrunk’s Masque of the Red Death. It freed me up.

What work do you most enjoying doing?
Writing, devising and rehearsing. What I am doing tomorrow

What themes do you pursue?
Freedom of artistic expression, the joys of language and the horrors of war

What’s your scariest experience?
The first time, every time. Sorry, that’s a bit glib. The first proofs of my books terrify me.

What’s your favourite art work?
Sunday on the Grande Jatte by Georges Seurat, as interpreted by Stephen Sondheim

What memorable responses have you had to your work?
I remember tears and gasps more than laughter.

Should art be funded? 
Yes. End of.

What role does arts funding have? 
It gives confidence to society.

What makes you angry?
Not getting funding (for the wrong reasons)

What research to you do?
Deep vein. I should stand up more often.

What superpower would you have and why?
The gift of time.

Name something you love, and why.
Slang. It’s democratic art in the mouths of the masses.

Name something you don’t love, and why.
Intolerance. I can barely tolerate it.

What is your dream project?
I am living the dream. It’s my next work (I hope)

Favourite or most inspirational place (in Devon)?
Barnstaple’s Guildhall – I’m looking forward to it.

What’s the best piece of advice you’ve been given?
When faced with a questionnaire hide behind the answers.

Professionally, what’s your goal?
To continue until I drop.

What wouldn’t you do without?
Breath. And books.

Well Thumbed is on during The Barnstaple Fringe Theatre Festival, at The Guildhall, Thursday 29th June to Sunday 2nd July @ various times. Pay what you will.

Barnstaple flier times and dates


Well Thumbed in Wigtown.  The unseasonal sun was shining in Dumfries and Galloway. The spirits of Robert the Bruce and Robbie Burns shimmered and shimmied in the party atmosphere. Wigtown Book Festival time!

Upstairs in the Book Shop  in Wigtown is where the authors (and performers) retreat. There, a charming photographer asked for a favourite word on his blackboard. I should, perhaps, have written Well Thumbed. Don’t blame me for being a nincumpoop. The resultant image was to form part of a display of festival folk. Here it is:


My mum used to call me a ‘nincumpoop’. I know, spellcheck spells it ‘nincompoop’. Capt. Francis Grose defined it as ‘a man who has never seen his wife’s private parts’. Something like that. & so, Notional Theatre arrived in Scotland.

Well Thumbed played to about 30 people who laughed a lot. The stage was small and the borrowed armchair was beautiful. More or less the same show as Cardiff but different, tweaked and more confident – & the autoharp died!


Back home the pretty way to a couple of pretty good reviews of the first night. I mean they’re not bad at all; critical but more than respectable; a really good start for a show that is not even planned to open until next year. (Honestly, I have given much worse reviews to really good shows that have had time to run in.) My favourite quote in the reviews is one you can bet will be  highlighted on the posters –

‘A show, I imagine, that would have Mary Whitehouse spinning in her chastity belt.’

One thing though. Both reviews draw a comparison with Brian Blessed. Why?


I can’t see it myself.

Although, to be fair, I was at the Mill at Sonning Theatre recently to see a friend in a play that Brian Blessed had directed. I was sat in my seat, minding my own business, when the man sitting alongside leant over and said, ‘Brian?’

Anyway, now the real work begins. Making Well Thumbed all it can be. So, sorry ‘n’ all that but that’ll be the last from this blog for a wee while.

Oh & don’t worry about the autoharp – it’s under guarantee. It will be back.

Up and Running

Well, Well Thumbed is open and being tweaked as we speak. Way, way too knackered today to get into some kind of abstract stream of consciousness bloggery. This will be the most straightforward and unnuanced web log that I have, to date, attempted.


Well Thumbed was very warmly received, and nice things have been said & tweeted. Thank you all so very much.

As always the next show learns from the last. So, post-perf and overnight there has been a small change at the top and another at the bottom (a better end at the end). & a couple of squashy bits and bobs around the middle have been tightened up.


How do I feel?

Like an unpeopled stage set. Empty yet full of possibilities.  Exhausted but full of life. Exhilarated and unsatisfied.

& positively looking forward to the next outing – at the Wigtown Book Festival tomorrow.


The pictures here were all taken by Liz Gardiner, Notional Theatre’s administrator and more importantly (nepotism aside) the wife of the bloke in the pictures. Me. The location was pre-curtain-up at Chapter Arts Centre in Cardiff last night. The date was our 31st wedding anniversary.

Last year we celebrated our Pearl as visitors to the Wigtown Book Festival. And this year we’ll be back there with this show.

Now that’s what I call a date.


Away with the Fairies

In times of rehearsal the world shrinks around a performer’s shoulders, hugging, squeezing, keeping reality at a safe distance. The outside world bangs on the door, an inept burglar huffing and puffing, ‘Let me in, I want to steal your focus’.

Sometimes, stuff happens.  You get yourself sidetracked. Look! How big the world is. See! That e-petition really is very important. Ah! How small I am in the scheme of things…

That’s when an early morning, half-waking reverie makes Well Thumbed leaps of synaptic logic. I am Tom Thumb. I am Thumbelina. Lost in space. Lost to the world. Lost in rehearsals dreams.

What is every dreamy actor’s ultimate desire? A big hand.


Then I get butterflies. You see, it all makes some kind of sense.

BTW, all credit to the fairy illustrators Vilhelm Pederson and E. A. Lemann.

I woke up this morning …  blinking away the fairy dust. And back in the real world it turns out that this is Banned Books Week. Oh Happy Day! I did not see that coming. Here I am about to perform in Well Thumbed, a show that draws inspiration from, y’know, books of that sort. Including, let it be known, one very, very well-known fairy tale.


You’ll find all the Well Thumbed details you could possibly need on Notional Theatre’s homepage <www.notionaltheatre.com>.

Me, I am once more back on the helter skelter of final rehearsals.

Head on straight.



The world shrinks away.

But now I know that dreams can and do come true.

& no fairies were harmed in the making of this blog.

Thank you, Thumbelina.







Despatches from the Thumb Wars

Singing for my supper & dancing to the media’s tune.          1, 2, 3, 4, I declare Well Thumbed war.

Yes, that’s me playing Thumb Wars with Mr Go Compare (yes, really) in a bijou publicity stunt inspired by the title of Well Thumbed. And, yes, don’t get me wrong, I was more than happy to go along with it. Wynne’s a lovely man. He let me win. It’s a Wynne-win situation. Besideswhich, the more and however the words Well Thumbed get out there the better the chance of finding an audience.

The interview for Wynne Evans’ show on BBC Radio Wales – following Taylor Swift out of the 11.30 news break – was fun and full of useful Well Thumbed puffery. I could have asked for no greater opportunity to recommend and enthuse.

But, and this is what’s on my mind, the memorable hook is Thumb Wars which has nothing (apart from a poorly pun) to do with Well Thumbed. It’s the final realisation that all  (and whatever) our creative efforts and artistic endeavours add up to is yet another product in the market place, fighting  a 2 star shoot-em-up at the local multiplex to get those bums on our seats. It’s a marketing rule of thumb. So, Well Thumbed is full of sex & violence – well, sex & sexy violence – artistically credible and commercially attractive.

Do you bite your thumb at me, sir?  Let’s fight for a share of the leisure and entertainment economy. Bring it on. & beware you 2 stars in a shoot-em-up, I do my own Thumb Wars stunts.


This is a pic(k) of my actual thumb armour. There is now less than a week to go until Well Thumbed opens. I am in a whirl. My heart is already beating faster than a well strummed thumb piano. But I am so thumbs up for it.

&, please, no more thumb puns.




Middle for Diddle

It’s the weirdest thing, experiencing a show as it develops. Somewhere around the middle of rehearsals, as the outside world shrinks, the work becomes more than you ever realised.

On the other hand, the closer I get to my Well Thumbed performances the harder it becomes to write this blog. As if the thought process wasn’t abstract enough already. Trying to reflect moods and moments. What was going on in my mind without getting into rehearsal specifics. Or performance secrets.

Dear Diary: this last few days have been mixed bag of frustrations and, fingers crossed, triumphs. And inbetweentimes diddling with very bad puns. Like this one: screen-shot-2016-09-15-at-10-57-04

The script of Well Thumbed was pretty much finished and ready to roll weeks ago. But by the middle of rehearsals it had become apparent that there was something, I don’t know, not quite there. From the first words to the final thumbs-up, the production script has a logic, a rhythm and pace. It has a beginning and an end. And it doesn’t outstay its welcome. What more could you want?


A couple of restlessly tossing nights revealed what was missing. To be honest, it was the tiniest of things but, without going into details, Well Thumbed now has a middle. An axis. A pivot. A core. What was missing from the script was really nothing more than a non-textual metaphor, yeah?

I know. That sort of thing sounds terribly arty-ficial but finding it, the tinselly thing, really has opened up the piece for me. Made it, y’know, more.  OK, it’s a pretentious way of dressing up  and justifying a simple pun that no one else may even notice for what it is. Whatever. I diddled with the middle and now, for me, the show has a theatrical identity.

And relax. Unless you are stage management, in which case get your broom out; yes, sorry, my diddling does have SM ramifications.

  • Disclaimer: Well Thumbed is the product of many great writers (three of them may be seen in the picture above). However, the use of Edgar Allan Poe’s image elsewhere in this blog should nevermore be interpreted as a guarantee of that author’s place in the final performance script.

Notional Theatre is happy to acknowledge the support of the pun-loving Mr Poe for its @NotionalTheatre tweet-credibility marketing strategy.

Furthermore, Notional Theatre asserts that Virginia Woolf is getting above herself.